Hello.  My Name is Andrea.  And I am Different.

My husband tells me I’m not a woman.  I’m Andrea.  Because I don’t like to go shoe shopping, and I get angry if he spends too much money on a gift, and during the Fall and Winter you’ll find me glued to every football game I can find on TV.  (Go Bears!)

So, I’m not the conventional woman.  And as I begin to learn more about the VA world and talk with other VAs, I’m beginning to find out I’m not the conventional virtual assistant.

The US National Average median salary for an Administrative Assistant II at this time is $40,976 (www.salary.com).  That’s about $19.70/hr for an FTE.  For an in-house assistant.  To be there daily, 9 to 5, to be 100% dedicated to you and your business.

In 2007, VANetworking did a survey of VAs and found that 80% of virtual assistants had an hourly rate that was more than the FTE Admin.

(I want to add a disclaimer here.  I’m not talking about people who have a lot of knowledge and skill in highly prized and/or technical areas.  (Design, Accounting, etc.)  I’m talking your standard admin – data entry, responding to emails, internet research – that sort of thing.  Highly skilled specialized workers deserve the money they make.)

I am very surprised to hear what some VAs charge.  I'm even more surprised when I hear that businesses will pay these fees, because I think they could go to a local temp agency and get someone to be an in-house assistant for less, dedicated totally to them.  Most VAs have multiple clients, so you're not getting 100% dedication.  Why are you paying for it then?

 I charge “too little” according to the pay scales in the VA world.  If I went back to corporate life, I’d easily jump into a tidy salary, especially in project management.  But I feel that my clients provide me with a benefits package better than any business I’d have to drive an hour to get to.

Yes, you my clients (and hopefully soon-to-be clients, too) pay me benefits along with the dollars.  You allow me to not spend two hours a day in the car in traffic, yelling at people.  You allow me to work in my jammies.  You give me time to run to the store or have lunch with my mom.  You let me volunteer at my son’s school.  You let me sleep in when I want, and are just as happy to have me working late at night when I feel like it.

These are huge benefits to me and I consider them as part of the package that goes into my billing rate.  I hope it’s a win-win situation.  You get an extremely experienced assistant and I get to live a pretty satisfied life.

…but, if you’d like to pay me $50/hr, let’s talk.

 


Comments

01/04/2012 00:50

Andrea,

I could not agree more! I think you bring a great topic to the table, a bit controversial one, as we see contradicting information related to establishing rates all the time. I am all for the Virtual Assistant Business Model Empowering! I'm even working on a new site to guide new and aspiring Virtual Assistants. I believe in building a successful and most importantly a profitable business, that's why we are in business in the first place. But, I definitely agree that many Virtual Assistants (and I include your disclaimer here, not talking about specialized services) are erroneously guided towards establishing unrealistic high rates. The truth is they are advised that establishing low rates will put them out of business, but, what they are not being advised is that establishing an unrealistic high rate, will do that trick also. I think each Virtual Assistant should do the corresponding research, as you did, and come up with a realistic rate that will benefit their business but also their clients' otherwise, selling the concept will be extra difficult!

I recently read a post on calculating rates, I don't remember the exact formula right now, but the end result was $84.00 per hour. Really? Where in the real world does a company, business or small business for the matter, since most VA's service small businesses, do we see a Executive Assistants or Administrative Assistants getting paid that kind of money? I'll tell you, very veryyy few if any. If you think big, big will come, and I'm all for it, but Big also means, more specialized skills, more specialized training, more specialized services, 100% quality and more capabilities.

Sorry for the long comment :), I just have a lot to say regarding this topic, and is definitely one that I will be addressing in the future.

Thank you so much for sharing your thoughts! I'll tell you what, you will not find many that actually speak their true opinions, when it means kind of contradicting the "established guidelines to set up rates." You have a fan!

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