I am a great virtual assistant...and a terrible business person.
Over the past eleven plus years I’ve been doing this, numerous people along the way have pointed out everything I’m doing wrong in my business. It runs the gamut of problems, but they can mostly be broken down into these 4 points:
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I hate meetings.*
(*keep reading!) My first “corporate” job out of college was working in the Underwriting department of an insurance company. This is where I attended my very first meeting. I talked about this years ago, but it’s great to recap again: You’re out walking around, maybe at the mall or maybe the grocery store. A couple of people walk by talking about an Italian restaurant. “It has THE BEST spaghetti EVER!” Your ears perk up. Spaghetti? You love spaghetti. “The sauce is AMAZING!” Oooh - a good, thick, rich sauce. You’re getting hungry. “And the tiramisu? Get TWO!”
You’re sold. A few days later you head out for what is going to be the most amazing spaghetti dinner you’ve ever had. But - it’s not. This morning I took a trip out to grab some amazing bagels, and on my way back I stopped off at my local grocery store to pick up a few odds and ends. When I check out, I always go to a self-serve lane. Honestly, I can’t remember the last time I had a cashier check me out. But I’m picky. I’ve been both a bagger and a cashier, and I’m extremely particular about how I bag my groceries. Plus, when I do it myself, I can keep a closer eye on making sure all the prices are correct.
Today, when I made it to the checkout lanes, you would have thought it was the day before Thanksgiving. What was everyone doing there, and more importantly, why was everyone taking such a long time to check out? You’ve just signed a new client - hurray! You’re feeling happy, successful...and then it hits you. This.job.is.HUGE. Bigger than you’ve ever worked on before. And perhaps doing some things you haven’t really done a lot of before.
That’s when the fear sets in. What did you just sign up for? Can you really do this? How do you get started? Take a deep breath. You’ve got this. You just need to get started on solid ground. Take these six steps and your project is going to shine for your client. |
Author28+ years of business experience. 15+ years of virtual experience. topics
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May 2020
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